RB Creative Lead - Managing the UX/UI, Tech-Art and Animators teams. Designed a seamless UI and player experience for RB’s lobby, loading, and monetization screens, ensuring intuitive navigation and engaging visuals. From the splash screen to the lobby, I crafted clear top and bottom bars to help players dive into the game effortlessly.
On the monetization side, our goal was to maximize engagement by showcasing the best promotions through a blend of compelling storytelling, fun character interactions, and in-game currencies. We designed dynamic screens that kept live offers and exciting rewards front and center, creating a sense of urgency and excitement that encouraged players to keep coming back.